We were sick of fishing shirts that looked the part but didn’t perform when you actually spent a full day on the water.

UPF 50+ protection, lightweight fabric and breathable construction built for long days in the heat and sun.

Fast-drying fabric, useful pockets and fishing-focused features designed around how we actually use our gear.

Created by three local tradies who fish, test the gear and wanted something better than another generic shirt with a logo on it.